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Politics

Should celebrities and athletes shut up about politics? It’s complicated.

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Americans are fed up with politics invading every aspect of their lives. But many can’t kick the habit.

Roughly 60 percent of Americans say it feels like politics are everywhere these days where it does not make sense for things to be political, according to new results from The Blue Light News Poll. It’s a rare point of harmony between Republicans and Democrats, with majorities of both parties also agreeing that it is becoming less important what celebrities say about politics.

Unless they agree with them.

The same people who want politics out of everyday life are still influenced when the celebrities’ or athletes’ opinions align with their own. Nearly 70 percent of voters who backed Vice President Kamala Harris in 2024 would think “more positively” about a movie star if they spoke out against President Donald Trump. The inverse is also true: For nearly 60 percent of the president’s voters, their perception of a star would improve if they expressed support for him.

That picture comes into even sharper relief among the strongest partisans, who are more likely to expect that their favorite celebrities and institutions around them express their political views than those who are more in the middle.

That presents a complicated and often contradictory picture of how voters engage in politics as it bleeds into their daily lives — and the precarious line celebrities and local leaders need to walk as culture and politics become hard to detangle.

Celebrities and athletes have increasingly spoken out about causes like ICE crackdowns and racial equity on the world stage. Key culture podcasts — from the Joe Rogan Experience to Call Her Daddy — have hosted politicians including Trump and Harris. And actors like George Clooney were critical in calling for former President Joe Biden to end his 2024 campaign.

“Everyone should always speak up for what they believe in,” said Jordan C. Brown, a Los Angeles-based Democratic strategist who has worked with campaigns and celebrities alike. “But there is a cost, and I think I would just caution people of the cost.”

The result is an American public that doesn’t quite know what it wants, one that’s tired of their lives being politicized — but are also influenced by partisan statements.

Voters still care about where celebrities and institutions stand

Majorities of both Harris and Trump voters say politics has invaded spaces where it doesn’t belong, but Trump voters are more concerned than Harris voters are.

For example, most Trump voters (52 percent) say there is too much politics in sports, compared to 31 percent of Harris voters who say the same. In some areas of daily life — like sports, movies and on television, and music — pluralities of Harris voters say there’s an acceptable amount of politics present.

But few Americans say they want more.

Some Americans also claim bringing politics into other realms doesn’t affect them. A plurality of Harris voters — 38 percent — say it doesn’t matter to them if athletes, for example, talk about politics.

And yet, the poll finds, Republicans and Democrats alike actually are swayed by statements from businesses and celebrities.

Strong majorities report that celebrities’, athletes’ or even their local grocery store owners’ political statements impact their views of that individual. And roughly one in five people say they have changed their own opinion on a political topic because a celebrity spoke out about it.

The poll results also reveal a clear pattern for when those statements matter most: Americans respond positively to them when they reflect their own world views.

The majority of 2024 Trump voters say they would view an athlete more positively if they made statements aligned with the president’s agenda, like “We need to crack down on the crime running rampant in our cities.” On the other side, over 60 percent of Harris voters say they would think more positively about athletes who make statements like “We need to tax the richest people in this country.” That’s true even for voters on both sides who said there is “too much” politics in sports.

Hunter Hess, an Olympic freestyle skier, drew heat from President Donald Trump for saying representing the U.S. drew “brings up mixed emotions.”

It’s a familiar phenomenon, according to Shaun Harper, a University of Southern California professor who has researched athletes’ political activism. He described the “‘I don’t want politics in my sports unless they’re my politics’” mindset as “anti-democratic.”

“It is unfair to athletes and to our democracy to expect them to only selectively leverage their platforms and their free speech rights,” he said.

The most politically engaged voters are the ones who care most

The strongest partisans are even more curious about what local, religious and cultural leaders have to say compared with those in the center.

More than one-third of Trump voters who self-identify as “MAGA Republicans”, the president’s most loyal base, say religious institutions should make their views clear to their followers, compared to 22 percent of non-MAGA Trump voters.

MAGA Trump voters are also more likely to act on those political differences: Forty-three percent say they would not buy from a business that made clear it held different political views — compared with 27 percent of non-MAGA Trump voters and roughly 30 percent across all adults.

On the other side of the aisle, about one-third of self-identified “strong” Democrats say athletes should make their political views clear, double the 16 percent of those who say they are “not strong” Democrats who agree.

And 36 percent of “strong” Democrats believe schools and universities should make their political views clear to their students, compared to 22 percent of “not strong” Democrats.

Those who voted third party, or who didn’t vote at all, are even less eager to hear about politics in their regular life: Just 12 percent say celebrities should make their political views clear to their fans. And less than 10 percent said they’ve changed their opinion about a political topic because a celebrity spoke about it.

Celebrities are already less willing to engage with partisan politics

The results shed light on an ongoing debate as stars and campaign strategists try to figure out how — or even if — to engage celebrities with politics.

Finding a way to do so that doesn’t damage their own careers, given the complexity of voters’ and fans’ partisan divides, can be difficult, the poll shows. When some voters claim to want neutrality but secretly want their favorite stars’ politics to match their own, but others demand political engagement, it leaves celebrities to decide which group they can upset the least.

Democrats have used celebrity endorsements and surrogates in significant measure since former President Barack Obama’s star-studded 2008 presidential campaign. Harris, two years ago, saw an outpouring of support for her presidential campaign from a host of VIPs: Beyoncé and Kelly Rowland appeared at her rally in Houston, Taylor Swift posted an endorsement for the former vice president to her millions of social media followers, and Lady Gaga performed at her election-eve rally in Philadelphia.

Vice President Kamala Harris embraces Beyoncé at a campaign rally in Houston, Texas, on Oct. 25, 2024.

But that backfired for the celebrities when Harris lost, said Todd Hawkins, a Democratic strategist and consultant based in Los Angeles.

“What we saw was the biggest backlash as a result of losing, folks saying celebrities should not tell us what to do, no one cares about what they think,” he said.

Trepidation about the partisan divide is driving many celebrities’ reluctance to get involved in politics in a high-profile way — a dynamic captured by actor Jennifer Lawrence in a 2025 interview with the New York Times, when she was asked about her willingness to speak out against Trump.

“I don’t really know if I should,” she said. “But as we’ve learned, election after election, celebrities do not make a difference whatsoever on who people vote for. So then what am I doing? I’m just sharing my opinion on something that’s going to add fuel to a fire that’s ripping the country apart.”

Last year, actor and entrepreneur Selena Gomez posted — and later deleted — a tearful video responding to immigration crackdowns that drew criticism from the right. And Hunter Hess, an Olympic freestyle skier, drew heat from Trump for saying that representing the U.S. in the Games “brings up mixed emotions” after Alex Pretti and Renée Good were shot and killed by ICE agents in Minneapolis.   

“They’re very concerned, they’re scared as hell, but they were scared last year more than anything,” Hawkins said of celebrities. “I still see trepidation on how and what they will do to be engaged.”

The connection between politics and pop culture, however, will hardly dissolve anytime soon, said Brown, the LA-based Democratic strategist: “There’s that phrase: the only thing Hollywood and D.C. love more than themselves are each other.”

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Vance offers olive branch to pro-Israel Republicans in closed-door speech

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LAS VEGAS — Vice President JD Vance has faced skepticism from some in the Jewish Republican community. He waded directly into the fray Monday — and was met with raucous applause.

In a closed-door appearance at the Republican Jewish Coalition leadership summit, Vance addressed what he called the “elephant in the room”: Israel’s plummeting favorability among young Americans, according to one people in the room for Vance’s speech, granted anonymity to describe an off-record conversation, and audio of the event obtained by Blue Light News. Vance also discussed rising antisemitism.

“There is a growing suspicion among, I would call it, under-40s of the U.S.-Israel relationship,” Vance said in a moderated conversation with former Sen. Norm Coleman (R-Minn.), chair of the RJC board. “I think my view is, what we have to do is articulate why this is in the best interest of the United States of America, and actually get out there and talk about the ways in which it is in the best interest of the United States of America.”

Vance noted that Republicans must “talk about the concrete alignment of interest and to hook a relationship on that, rather than something that may have made a lot of sense rhetorically 30 or 40 years ago, but just doesn’t have … the same purchase as it did 30 or 40 years ago because the country is different and because young people are looking at this in a different way.”

Vance’s appearance at the annual RJC confab — hosted at the Venetian Resort, developed by the late GOP megadonor Sheldon Adelson — came as a surprise to many in the pro-Israel community, with which Vance has shared a sometimes tumultuous relationship. Vance, the current frontrunner for the Republican presidential nomination in 2028, will likely need to shore up support from the community to succeed Trump.

The hesitancy toward Vance among some in pro-Israel circles boiled up in recent months over Vance’s dovishness on the Iran war and his criticism of Prime Minister Benjamin Netanyahu’s Israeli government. But other concerns go back further, centered on his longtime relationship with Israel-skeptical pundit Tucker Carlson and the way he’s addressed antisemitic incidents or statements.

Some pro-Israel megadonors, like billionaire hedge fund manager Ken Griffin, have already signaled they’d support Secretary of State Marco Rubio in 2028 over Vance. (Neither Vance nor Rubio have announced whether they’ll seek the presidential nomination, though Rubio has stated he will not run if Vance does.)

But Vance’s speech was met with applause inside the cavernous convention hall where it was delivered, and praise outside of it.

“He hit a home run with the crowd,” Sen. Jim Banks (R-Ind.) told reporters after the speech, noting Vance received “several standing ovations.”

The Jewish community has “a great ‘bullshit detector,’ to understand when they’re being pandered to,” said Matt Brooks, CEO of the RJC. “And I don’t believe that anybody will come away from this meeting thinking that they were pandered to. I think they will come away from this conversation with a sense that the vice president really gets it and gets us.”

Last year, the RJC’s leadership summit was centered on combatting antisemitism within the Republican Party, and leaders took aim at Carlson and others. Vance has been an ally of Carlson’s, and when Coleman asked Vance about podcasters like Carlson, Vance gave a winding answer.

“I recognize a lot of people in this room may disagree with things that Tucker Carlson or Megyn Kelly or Joe Rogan have said,” Vance said, before focusing on Rogan and Fuentes, saying they are “two very, very different categories of people.”

“I think it’s a mistake to sort of say we’re going to write Joe Rogan off because he said something that we don’t like,” he said. “I think the best approach is to actually go in there and talk to him and make the argument as best as you can.”

Vance directly condemned some antisemitic theories like blood libel, saying it is the exact opposite of the Christian gospel. He said that Jew-hatred is “corrosive to the soul.”

And echoing other speakers at the two-day RJC summit, Vance declared that former Rep. Mike Rogers (R-Mich.) is the most important Senate candidate this cycle, and urged those in attendance to support him in his race against Democratic nominee Abdul El-Sayed.

Earlier Monday, Vance rallied alongside Rogers at a Michigan event hosted by MAGA Inc., Trump’s super PAC, before flying to Nevada. His cross-country itinerary signaled his seriousness in courting the Jewish donor community, suggested Robert Schostak, an RJC board member.

“I think it’s great that he’s here. This is not easy,” said Schostak, the former Michigan GOP chair. “He cares about the fight of antisemitism, and the support for Israel. If this was secondary to him, he wouldn’t be here.”

Ari Fleischer, an RJC board member and a former White House press secretary, agreed. “Today is not primary day,” he said. “But I think today was progress day for JD Vance with the Jewish community.”

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Paxton allies launch $15 million ad campaign

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Allies of Texas GOP Senate hopeful Ken Paxton are planning a $15 million ad campaign starting Tuesday, the first major ad buy on behalf of Paxton in his battleground matchup with Democrat James Talarico.

Two new ads from Lone Star Liberty PAC, the pro-Paxton super PAC, will air across 18 markets across Texas over the ensuing two weeks. They mark Paxton’s first significant foray on to the airwaves, jolting a campaign that has been clouded by concerns over Talarico’s massive cash advantage and Paxton’s electability.

One of the new ads will lean into Paxton’s record as attorney general, highlighting Texas’ recent agreement with Kellogg’s to remove certain food dyes from cereals and the state’s billion-dollar settlements with Meta and Google over privacy and safety concerns.

“When they come after Texans, he comes after them,” a voiceover says in the ad.

The other new advertisement accuses Talarico of aiding China’s growth at the expense of Texas residents, pointing to the Democrat’s vote against restrictions on Chinese investments, and argues that a Chinese billionaire’s ownership of land near Laughlin Air Force Base presents national security concerns.

“China’s got Talarico. Texas needs Ken Paxton,” the ad says.

“[James Talarico] voted to sell Texas land to China, pushed a Texas Green New Deal that would gut our oil and gas jobs, and stood with criminals over cops as the most pro-criminal member of the Texas House,” Lone Star Liberty spokesperson Sam Cooper said. “That record is too extreme for Texas. Between now and Election Day, voters are going to hear it.”

Talarico’s campaign did not immediately respond to a request for comment.

The multimillion-dollar campaign comes as Republicans look for ways to negate Talarico’s war chest. The latest Federal Election Commission filings from July show Talarico with $21.5 million in the bank, dwarfing Paxton’s $1.8 million in reserves.

That advantage, along with Paxton’s drawn-out primary runoff that forced him to focus on beating Sen. John Cornyn, has allowed Talarico to dominate the general election messaging battle on television. He’s spent $39 million on TV since the March primary, according to data tracking firm AdImpact.

On Saturday, Talarico launched his first negative ad against Paxton, spotlighting his impeachment and labeling him “the most corrupt politician in Texas.”

Although Republicans have traditionally been favored in Texas statewide elections, Democrats are optimistic Talarico can defeat Paxton. A Texas Public Opinion Research poll released Thursday found Talarico leading Paxton — 48 percent to 42 percent.

Concerns about a potential Paxton defeat have prompted some Republicans to implore President Donald Trump to invest some of the gargantuan MAGA Inc. war chest in the Texas race. MAGA Inc. has over $400 million in cash on hand, and Trump publicly pledged to support Paxton financially.

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‘We better not blow it’: Both parties are fighting to win over working class voters

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Republicans and Democrats are fighting over working class voters. Americans don’t believe the rhetoric.

Fifty-five percent of Americans think politicians are just trying to win votes when they say they will help the working class, according to new results from The Blue Light News Poll. It’s a view held by majorities of people who voted for President Donald Trump, who voted for Kamala Harris and who self-identify as working class.

Only one in four Americans who self-identify as working-class say politicians genuinely want to help them.

That wariness comes as both parties increasingly see working class voters as key to their winning coalitions. But The POLITICO Poll results show both parties face serious challenges to doing so.

Neither party does particularly well with Americans who identify as working class: 38 percent of them say Democrats best represent them, while 32 percent say Republicans. Americans, broadly, are almost identically split, with a 37 percent plurality saying Democrats best represent the interests of the working class, while 30 percent say Republicans.

Democrats wrestling with how to win back voters who have drifted toward the GOP — as their coalition has grown increasingly dominated by college-educated Americans — are locked in an intraparty battle over which wing of the party, progressives or moderates, best speaks to these voters.

“We’ve struggled with the working class for quite a while and it’s been a combination of being out of touch with working class values on a lot of culture issues and being seen as either not helpful or not helpful enough on economic issues,” said Jim Kessler, executive vice president for policy at the centrist Democratic think tank Third Way.

Sen. Bernie Sanders (I-Vt.), widely considered the leader of the progressive movement, told Playbook’s Will Steakin that progressive Democrats “are speaking to the needs of working families.”

“It is not just traditional Democrats or independents,” he said. “There are a lot of working-class Republicans who understand that there’s something wrong when we are the only major nation on Earth not to guarantee health care to all people.”

Republicans, meanwhile, are trying to hold onto the gains Trump made in 2024 with working class voters — including Black and Latino voters frustrated with the Biden-era economy — at a time when cost of living remains voters’ top concern.

“With the [Iran] war, with gas prices, with cost of food, the working class is not happy with the president, and many who are independents and even some Republicans have said that he’s forgotten about them,” said former Ohio Republican Rep. Jim Renacci.

Who is working class?

Complicating both parties’ efforts to win over these voters is that Americans do not agree on what makes someone working class. Neither do lawmakers and party officials.

When asked whether the term “working class” describes them, a 59 percent majority of Americans broadly say it does, while just 31 percent say it does not, according to the survey conducted by London-based polling firm Public First. But when forced to choose from a list of labels — including wealthy, middle class, lower middle class, working class and poor — just 16 percent of adults say they identify as “working class.”

Americans are also divided over what characteristics define the working class.

Some politicians, including progressive New York City Mayor Zohran Mamdani and Andy Schor, the centrist Democratic mayor of Lansing, Michigan, have argued the definition of working class is expansive — encompassing anyone who needs to work to pay their bills.

“If you’re not making enough money that you don’t have to work, then you’re working class,” said Schor in an interview. “The American Dream is to be able to work hard and get ahead, and people are not getting ahead like they used to, and they’ll look at the folks that they vote for and think, ‘Who can help me to get ahead?’”

The Blue Light News Poll illustrates the difficult path for the GOP to solidify its gains with working class Americans as economic concerns continue to be top of mind: More than a third of this group say they are not currently employed. A 35 percent plurality also say Trump, not former President Joe Biden, is fully responsible for the economy and many oppose the war in Iran, which most say has made things more expensive for them.

Half of self-identified working class Americans say Trump has spent too much time focusing on international affairs instead of on domestic issues.

“I think [Republican candidates] just got to tell the truth,” Renacci, the Ohio Republican, said. “You just have to start realizing that those middle class voters are struggling and they’re just looking for somebody who’s going to understand their issues and problems.”

The race for 2026

November will offer a major test of whether each party’s working class pitch is working, carrying implications that extend into 2028.

Candidates in both parties are racing to flex their working class bonafides this cycle, leaning on their biographies to signal ties to these voters. Trump pushed that playbook to extremes in 2024, when he briefly worked the fryer and drive-through window at McDonald’s as part of a campaign swing through Pennsylvania.

Republicans have continued that approach, with candidates and administration officials emphasizing their blue-collar roots on the campaign trail. Vice President JD Vance recently returned to his hometown of Middletown, Ohio, where he spoke at the steel plant where his grandfather worked.

In battleground Georgia, Rep. Mike Collins — the state’s GOP Senate nominee — often touts his background as a trucker. And GOP Sen. Susan Collins has broken with Trump on tariff policy, saying his trade fight with Canada hurts working families and small businesses in Maine, where she’s locked in a competitive battle for reelection.

These efforts come against the backdrop of increasing concerns about the economy, fueled by the ongoing Iran war.

Democrats, meanwhile, are divided over which flank of the party can best appeal to working class voters, a fissure that burst into public view during primary season, when a slate of progressives prevailed in high-profile contests.

“The working class are giving Democrats another look and we better not blow it,” said Kessler of Third Way. “Donald Trump got reelected based on the notion he was going to fight for you, working class men and women, and his first year and a half has been anything but that.”

Some Democrats have made their working class background central to their pitch: Sam Forstag, a union leader and former smokejumper, is running in an open district in western Montana that Trump won by double digits in 2024. Bob Brooks, a firefighter union chief, is challenging GOP Rep. Ryan Mackenzie in Pennsylvania.

But some progressives are still running into limits: In Michigan, one of Democrats’ must-hold seats in November, the state’s divisive Senate primary illustrated that debate in real-time. Progressive Abdul El-Sayed, who won the Democratic nomination, performed best in the state’s wealthiest and most highly educated areas, while moderate Rep. Haley Stevens did better in places with lower average incomes and where fewer votes have college degrees.

Jessie Blaeser contributed to this report.

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