Politics
‘Now it’s personal’: Young conservatives vow to continue Kirk’s work
Charlie Kirk emboldened a new generation of conservatives. His killing Wednesday as he addressed a crowd on a college campus has left those he brought into politics grieving — and vowing to continue his mission.
Nearly every young conservative staffer in Washington was involved with Kirk’s enormous youth organizing group Turning Point USA, whether through a college campus chapter or its national and regional conventions. That created a pipeline of young conservatives, who are now looking to cement his legacy in next year’s midterms and beyond.
“I was passionate before and this movement was important, but now it’s personal,” said 19-year-old commentator Brilyn Hollyhand, who met Kirk when, at 11 years old, he asked Kirk to appear on his podcast. “We have a martyr.”
Young men have become key to the coalition that elected President Donald Trump to his second term, a trend that many in the movement credit to Kirk.
Kirk was divisive — beloved by a generation that is shifting rightward; castigated for controversial and antagonistic remarks that critics deemed hate speech.
But that divisiveness helped him gain national attention and turn out young voters for Trump, particularly Republicans in Arizona, which flipped to Trump in 2024. In 2020, Trump lost young men by 11 points, according to Catalist data. In 2024, he won them by 1 point. And his vote share among young women improved too — from a 35-point deficit in 2020 to a 23-point gap four years later.
Kirk’s killing this week “has awakened an army of believers,” said 25-year-old activist Isabella DeLuca, who was arrested in 2024 for her role in the Jan. 6, 2021, riot at the U.S. Capitol and pardoned by Trump in January.
“We are at war for the soul of this nation. I will not retreat. I will advance,” DeLuca said. “Charlie’s voice did not die with him. It will live through us.”
Hollyhand, who has worked closely with Turning Point, said he hopes to return to Utah and continue the “American Comeback” tour, which kicked off the day Kirk was shot. On Friday, Republican Utah Gov. Spencer Cox announced that law enforcement had apprehended a suspect in the shooting, 22-year-old Utah resident Tyler Robinson, who a judge ordered to be held without the option of bail. Formal charges against Robinson are expected to be announced next week.
The rightward shift among young people is largely credited to Kirk’s megaphone, as well as his grassroots political organization, which he founded at 18. It quickly grew to more than 800 chapters on college campuses, with more than 250,000 student members nationwide.
Turning Point “is what got me interested in politics,” said 24-year-old White House assistant press secretary Taylor Rogers, who founded Clemson University’s first chapter in the fall of 2020.
“That’s what truly guided my career in politics and where I am now,” Rogers added. “It was really Turning Point and their resources that were able to jumpstart the career of a young conservative like me.”
Kirk has a huge social media platform — he posted TikTok videos of him debating college students to more than eight million followers and hosted a popular podcast. It is likely to be hard for the movement left in his wake to replicate the charisma and political organizing skills of Kirk, who also had a direct line to Trump and Vice President JD Vance.
Kirk’s critics noted he utilized provocative language to roil national debate and normalize fringe theories. Some of his most memorable exchanges come from clips of his inflammatory back-and-forths with liberals over LGBTQ+ rights, restrictions on firearms and gender roles.
Kirk once called abortion in the U.S. comparable to, or worse than, the Holocaust. He promoted the “white replacement” conspiracy, which baselessly claims that immigrants are replacing white Americans.
Harry Sisson, a prominent online figure in Democratic circles who has drawn the ire of conservatives online, is one of those who commended Kirk’s legacy as an influential defender of open debate.
“Charlie Kirk did welcome debate from anybody,” Sisson, 23, said in an interview. “Do I think he did it in good faith? No. … But he did encourage debate.”
For college student Matthew Kingsley, his father’s Fox News-informed conservatism didn’t appeal to him while growing up in North Carolina. But he commended how Kirk encouraged young people to do their own research when forming their own political views, and joined his local chapter while in college at University of North Carolina at Charlotte, where he now serves as chapter president as a rising senior.
Kirk’s impact on the young conservative movement has been “astronomical,” Kingsley said. “I really don’t think this is going to stop it at all,” he said. “I think it is actually going to accelerate it.”
Liz Crampton contributed to this report.
Political campaigns and committees spent $740,330 on World Cup advertising during the first two U.S. matches, according to an analysis by AdImpact for Blue Light News.
An artificial intelligence regulation PAC and two political groups allied with Sen. Susan Collins (R-Maine) emerged among the top spenders on TV ads.
Jobs and Democracy PAC, led by former Reps. Chris Stewart (R-Utah) and Brad Carson (D-Okla.) and aimed at backing Republican and Democratic candidates “committed to defending the public interest against those who aim to buy their way out of sensible AI regulation,” spent $240,000 on ads during the U.S. match against Australia on June 19.
Stronger America, an issue advocacy 501(c)(4) organization aligned with Collins, spent $149,000 across the June 12 and June 19 U.S. matches. And Pine Tree Results PAC, also aligned with Collins, spent $76,000 across both matches.
Republicans view Maine’s Senate race, which pits Collins against Democrat Graham Platner, as “the linchpin” in “this year’s fight for control of the Senate,” they have told donors.
“The first U.S. World Cup game was the most watched soccer broadcast in American history,” a GOP operative working on the Maine Senate race, who was granted anonymity to speak candidly, previously told POLITICO. “Maine markets are performing better than national average and the critical Portland DMA has a significant soccer fan base.”
The American Israel Public Affairs Committee super PAC, United Democracy Project, was another big spender, dropping $58,150 during the first U.S. match.
House Majority Forward, the nonprofit aligned with House Democratic leadership, spent $13,450 during the first match. One Nation, the Senate GOP leadership-aligned group, spent $14,500 across both matches.
A collection of other senatorial and gubernatorial candidates also backed ads throughout the first matches. Businessman Perry Johnson, who is running for Michigan governor, spent $43,270.
“In a Michigan summer when people spend more time outside rather than watching regular programming, you have to go to where there are eyeballs,” John Yob, Johnson’s general consultant, told Blue Light News. “World Cup games have become opportunities for friends to gather and watch outdoor TVs on decks, at the lake, and at outdoor bars across the state.”
NEW YORK — As South Korea’s largest automobile manufacturer, Hyundai Motor Group is known for its cars. But now, as one of FIFA’s longest-running commercial partners, it’s using the World Cup stage to announce a new focus: robots.
That ambition is clearly laid out in the FIFA Museum presented by Hyundai in New York City. At the iconic 50 Rockefeller Plaza, a robot dog greets visitors at the entrance, nodding its head up and down and shaking its hind. Another humanoid robot, referred to as Atlas, strikes a pose by the door. Above that door, there’s a banner of Atlas rejoicing with its arms up. Inside the building, Atlas stands with a soccer ball in its hands — it’s a popular photo spot with children.
And once inside the elevator leading up to the exhibition hall, the closing doors reveal yet another picture of Atlas, merged into the iconic image of Diego Maradona hoisting the World Cup trophy in 1986. The robots, they are everywhere.
Aside from the museum, Hyundai has also released a five-part documentary on teaching Atlas to play soccer as part of its World Cup marketing. And to cement the role of its robots in the tournament, a number of its robot dogs have been deployed in stadiums to patrol the area for added security.
The incessant display of robots is meant to send a message: Hyundai is now a robotics company — and it wants the world to know. What better place to advertise that than the largest sporting event on the planet?
Hyundai’s robotics ambitions began in earnest in 2020, when the automaker agreed to acquire a controlling stake in Boston Dynamics, the company behind Atlas and the dog-like robot Spot. Since then, the company has increasingly positioned itself as more than a carmaker, describing robotics as a core pillar of its future and investing in robots that can automate factory work and assist with other industrial tasks. The World Cup campaign is the latest step in that bid.
The effort, of course, is not without controversy. Hyundai’s plan to stock its factories in South Korea with robots has met strong resistance from its union, which fears that the humanoid robots will one day replace factory workers. As talks to negotiate wages and the deployment of these robots has stalled, the union overwhelmingly voted Wednesday to authorize a strike. Industrial action from the union, which is considered one of the largest and most influential in South Korea, would be a blow for Hyundai and cost the company hundreds of millions of dollars.
That labor dispute is notable because it could land in the U.S. as well: Hyundai plans to deploy its Atlas humanoid robots in the U.S. by 2028, starting with the Hyundai Motor Group Metaplant America in Georgia, ultimately deploying more than 25,000 robots.
It’s why the PR push for Atlas during the World Cup is so crucial to Hyundai. Hyundai Motor Group is one of FIFA’s select group of global sponsors, ensuring that no other automakers can advertise at official World Cup locations worldwide. When Hyundai renewed its sponsorship contract with FIFA in 2023, it included Boston Dynamics to “showcase future mobility solutions,” as a press release put it at the time.
Within the FIFA Museum, visitors look at the robots with awe rather than the fear associated with job loss and an uncertain future. At a table dedicated to miniature Atlas figures recreating iconic goal celebration poses — Lionel Messi raising his fingers to the sky, Son Heung-min making a camera gesture, Cristiano Ronaldo throwing his arms down — people lean in to take pictures, widening their eyes at the display.
“Mobility and robotics turn every match into a glimpse of new talent, energy, and possibilities,” a nearby sign about Hyundai’s future reads — a promise of optimism that can only be bottled inside the World Cup bubble.
-
Politics1 year agoFormer ‘Squad’ members launching ‘Bowman and Bush’ YouTube show
-
The Dictatorship1 year agoLuigi Mangione acknowledges public support in first official statement since arrest
-
Politics1 year agoFormer Kentucky AG Daniel Cameron launches Senate bid
-
Uncategorized2 years ago
Bob Good to step down as Freedom Caucus chair this week
-
The Josh Fourrier Show2 years agoDOOMSDAY: Trump won, now what?
-
The Dictatorship1 year agoPete Hegseth’s tenure at the Pentagon goes from bad to worse
-
Politics1 year agoBlue Light News’s Editorial Director Ryan Hutchins speaks at Blue Light News’s 2025 Governors Summit
-
The Dictatorship10 months agoMike Johnson sums up the GOP’s arrogant position on military occupation with two words